An author website should help readers understand the work, choose a book, stay connected, and trust the person behind it. More pages do not automatically create more value.
1. A focused home page
Lead with a clear introduction: what you write, who it is for, and where a new reader should begin. Feature one primary action rather than presenting every option at equal volume.
2. A useful books page
Organize titles by series, genre, or recommended reading order. Give each book enough context to make choosing easy, with accessible retailer links and consistent cover presentation.
3. A credible about page
Tell the story that matters to readers and media. Include a concise professional biography, a natural portrait, and downloadable information where speaking or press is relevant.
4. A reader resource
Offer articles, reading guides, bonus material, or a thoughtful newsletter archive. Useful material gives search engines and people a reason to return between releases.
5. A clear contact page
Separate reader messages from rights, media, speaking, or professional inquiries. Set expectations about response times and keep the form short.
Every page needs a next step
A page has earned its place when it helps the visitor progress. Review each page on a phone, remove competing calls to action, and connect the experience to the reader journey you actually want to build.